Bringing us all together for 2012


Bringing us all together

 

"It is inconceivable that we could deliver the 2012 Games without BT on board. We needed someone we can trust, who could provide the technical know-how and the creative solutions to ensure our London 2012 Games are the very best they can be. BT gives us this".

Sebastian Coe, LOCOG Chair

BT was the official Communications Services Partner for the London 2012 Olympic and Paralympic Games. We got involved because we believe in the power of communication to help make a better world and to help to ensure a better future for individuals, communities and the planet.

BT supplied the critical communications infrastructure, supporting athletes, invested in communities and learning, and was an active, determined sustainability partner. We continue to support the 2012 legacy through investment, the re-use of Games infrastructure and by focusing on the regeneration of communities that have been touched by the events.

Learn more about how we brought it all together for London 2012, and the reasons why it was inconceivable to deliver the Games without our input.

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Advancing our capabilities

The challenges for BT in building the communications infrastructure for the Games, and how we’ve innovated to meet them.
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Engaging our employees

How we used our role in the London Olympic Games to engage our workforce.
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Bringing people together

How we brought community, volunteering and cultural engagement together for the Games.
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Building the brand

Read how we built the BT brand through providing communication services to the 2012 Games.
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