What we're doing and why

BT is the official communications services partner for the London 2012 Olympic Games and Paralympic Games.

Why? Because we believe in the power of communication to help make a better world. We want these Games to be the best they can be. The eyes of the world are going to be on London in 2012, and we want to make sure they’re not going to miss a single thing.

The pursuit of excellence

The Games are about excellence, and we’re going to give the London 2012 Games the most comprehensive, gold medal-winning communications infrastructure ever.

BT has a critical role to play in the Games’ success – every image from the Games, every sports report, every visit to the London 2012 website and millions of calls, emails and texts will be delivered over BT networks.

Read the case study to discover how we are delivering this.

Fulfilling potential

And just as the Games are about more than sport, BT is about more than technology.

We’re passionate about communities and the people who create them.

We want people everywhere to thrive in whatever they choose to do. As we build the communications networks for the Games themselves, we’re also building on our track record of support for education, culture, and sporting communities around the world, helping to release their potential

So we’re delighted that London 2012 has also chosen to champion sustainability, education and helping young people achieve their potential – all subjects close to our heart.

BT’s ‘Better World’ programme has been helping children in need for 25 years, promoting the development of young people’s communication skills, and giving them a voice in society.

We’re also proud of our long association with, and support for, the Paralympic movement. We were the British Paralympic Association’s (BPA) first commercial partner in 1989.

In addition, as a founding partner of the Dame Kelly Holmes Legacy Trust we help by offering services like teleconferencing and broadband, as well as the time and expertise of the many BT people who volunteer as coaches and mentors.

A world of difference

We want our involvement to make a world of difference to London 2012. By supplying the essential communications infrastructure, by supporting athletes, and by being an active, determined sustainability partner, BT is bringing it all together for London 2012.

BT’s London 2012 sustainability programme

If everybody in the world lived the same lifestyle as we do in the UK, we would need three planets’ worth of resources to support us. As the most high-profile event in the world, the 2012 Olympic Games gives us the chance to show how changes to the way we build, live, work, do business and travel could help us to live happy and healthy lives, whilst taking more care of the resources available to us.

BT is already a world leader in sustainability. Therefore, becoming a London 2012 sustainability partner as part of our overall commitment to London 2012 was a natural decision.