CR Glossary

It's easy to be confused by the jargon that surrounds corporate responsibility. So here's a simple glossary which we hope will clear things up.



Key Performance Indicator (KPI)
Organisations use all sorts of measures to assess and report their performance. KPIs are the measures that matter most, either to the organisation or to its stakeholders. The set of KPIs we use to track our social and environmental performance were selected in consultation with customers, experts and others. For more information, click here -

see Key Performance Indicator.

Kyoto Protocol
An international agreement that set targets for industrialised countries to cut their greenhouse gas emissions. Signed in 1997, it runs out in 2012.