Analyst BT's quarterly newsletter for industry analysts Issue 14 December 2008

PM hails football initiative

 

Outside Number 10Gordon Brown has described the launch of an initiative by BT and UK's largest sports charity, the Football Foundation, as "exciting and innovative".

Communicating for Success (CfS) is aimed at using the power of football to help tackle digital exclusion and improve communication skills in the UK.

BT is making an initial first year-investment of £500,000 in the scheme, which will be matched by the Football Foundation.

Gordon BrownThe Prime Minister said: "The Communicating for Success programme is an exciting and innovative partnership between BT and the Football Foundation which will utilise the power and reach of football to help encourage more people to learn IT skills. For people of all ages who have not yet had the chance to learn to use computers and the internet, this initiative will give them the chance to learn those vital skills while they enjoy their love of football and other sports."

More here.