19 Mar 2012

MyDonate accessibility kitemark means everyone can fundraise online

AbilityNet logoBT’s MyDonate website is the first online fundraising site to be recognised by disability and e-accessibility charity AbilityNet for being accessible to people of all abilities, enabling everyone regardless of impairment or ability to fundraise and donate online

Being awarded the ‘User Accredited’ badge on the MyDonate website demonstrates that MyDonate delivers ‘full access for everyone irrespective of their disability or the adaptive technology they use’.

With 12 million disabled people in the UK, a further six million with dyslexia and many millions more with a literacy or learning difficulty, accessibility could be an issue for nearly half of visitors to websites.

According to AbilityNet, having an accessible website is not just a legal and moral obligation, it also makes good business sense.

“It is inspiring to see an organisation take accessibility as seriously as BT and adopt such a clear sighted, pan-disability approach,” said Robin Christopherson, AbilityNet’s head of digital inclusion.

“We hope that by ensuring that MyDonate can be used by everyone regardless of any impairment, BT will help accessibility best practice become a benchmark industry-wide,” he added.





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