Payroll giving is 'not as complicated as people think'
Payroll giving schemes are wrongly considered as being too complicated when they should be recognised as one of the most effective forms of committed giving.
These were two of the many discussion points raised during a recent MyDonate-sponsored live Q&A on payroll giving hosted on the Guardian’s fundraising website.
A number of leading charities and third sector organisations took part in the debate including experts from Save the Children, Workplace Giving, Charities Trust, and Marie Curie Cancer Care.
During the session Peter O’Hara from Workplace Giving UK made the point about the perceived complexity of employee giving schemes.
He said: “Many believe its time consuming and admin heavy - but in reality this is never the case. It's (all) about overcoming these perceptions so that every employer operates a scheme.”
He added that he hoped that the forthcoming payroll giving consultation may help to bring the administration of the scheme more up to date.
Meanwhile Stephen Noble from Barnardo’s expressed just how important payroll giving is to his charity.
“To the best of my knowledge, the payroll giving income stream at Barnardo’s contributes a higher volume of voluntary funds than any other major charity – so we take it very seriously,” he said.
Other views put forward included a call fromJeremy Bliss of Charities Aid Foundation (CAF) to embed payroll giving into an organisation's culture from the top. While Jeremy Colwill, Payroll Giving in Action Ltd highlighted the increasing role of technology in payroll giving.
He noted that: “More employers are now promoting the scheme online. Employers use personalised websites to feature the scheme and charity partners. Employees can now sign up on a smartphone, tablet, computer or smart TV. Through the internet, everything will 'speed up' and result in higher value donations.”