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Access to information and services is at the heart of British Interactive Broadcasting's Open service, to be launched in the Autumn. British Interactive Broadcasting is a consortium made up of BT, BSkyB, HSBC and Matsushita to provide interactive television services. Open will make television a gateway to the virtual High Street, giving access to home shopping, home banking, education, entertainment, information, games and more.
Services will be beamed into customers' homes via satellite, and the BT network will be used by viewers to interact back down the line. BT plans to provide an e-mail service for Open, so customers can stay in touch with friends and family the world over.


ADDING THE VISUAL DIMENSION
For all the information you need on audio and videoconferencing, whether for business or pleasure, visit www.conferencing.bt.com
And to find out about Open, visit www.bib.co.uk
Yellow Pages has an award-winning Internet-based service, YELL. Visit www.yell.co.uk which contains an electronic version of the Yellow Pages directory. You can search for business types or company names in any UK location, and the service will bring up suggested companies and contact details for you.
YELL also opens the door to a range of electronic shopping, travel and entertainment options.

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