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Annual Report > Report of the directors > Business review > Introduction to the review

INTRODUCTION TO THE BUSINESS REVIEW

BT is one of the world’s leading providers of communications solutions and services operating in 170 countries.
     We are committed to increasing shareholder value by transforming the customer experience through service excellence, by the effective management of our strong brand, by exploiting our large-scale networks and by delivering exciting new services to our existing customer base. We aim to find new and mutually rewarding ways of engaging with around 18 million customers to capitalise on the possibilities of convergence, to offer global reach combined with the service values associated with local delivery, and to continue to provide innovative services and solutions.
     Our principal activities include:

networked IT services
local, national and international telecommunications services
broadband and internet products and services
converged fixed/mobile products and services.

     We have had ISO 9001 certification (the international quality management system standard) for most of our operations in the UK and worldwide since 1994.
     Our policy is to achieve best practice in our standards of business integrity in all our operations, in line with our published statement of business practice – The Way We Work – and we are committed to enhancing our positive impact on society through leadership in corporate social responsibility and by doing business in a sustainable way.

 

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