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BT
Group plc is the listed holding company for an integrated
group of businesses that provide voice and data services
in the UK and elsewhere in Europe. British Telecommunications
plc is a wholly-owned subsidiary of BT Group plc and
holds virtually all businesses and assets of the BT
group. Our collective aim is to create shareholder value
through service excellence, an effective brand, our
large-scale networks and our existing customer base,
and also through developing and marketing new, higher-value
broadband and internet products and services.
BT
consists principally of three lines of business: BT
Retail, BT Wholesale and BT Global Services (formerly
BT Ignite).
In
the year ended 31 March 2003 (the 2003 financial year),
94% of our revenues were derived from operations within
the UK, where we are the largest full service telecommunications
operator, serving over 20 million customers. BT Retail
and BT Wholesale operate almost entirely within the
UK, addressing the consumer, major business, business
and wholesale markets, and offer a broad spectrum of
communications products and services. Our aim is to
increase profitable revenues from data and advanced
broadband and internet services and to reduce further
our dependence on revenues and profit generated by fixed-line
voice services.
For
a summary of turnover for our lines of business for
the years ended 31 March 2001, 2002 and 2003, see the
table on Lines of business.
Corporate
identity
In early April 2003, we unveiled a new corporate
identity to replace the piper logo and reflect our strategy.
Because it represents BT as part of the multimedia age
and communicates our global reach, this change better
reflects the range of activities that we encompass.
The
new mark is the company’s first visual identity change
since 1991.
Governance
BT’s policy is to achieve best practice in our standards
of business integrity in all our operations, in line
with our published statement of business practice –
The Way We Work. This includes a commitment to maintaining
the highest standards of
corporate governance throughout the group.
Corporate
social responsibility
BT
is committed to maximising its positive impact on society
through leadership in CSR (corporate social responsibility).
In our view, a well managed CSR programme supports the
delivery of strategy and is in the best interests of
the business, customers, shareholders and the
community
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