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Our strategy in the ICT market is to establish BT as a
global ICT player capable of competing with the world’s best in selected growth markets – outsourcing; IP infrastructure; broadband; mobility; managed desktop solutions; and CRM. These are the markets in which communication and networking skills are
significant, migration is from our traditional markets, our brand has value and in which partnerships profitably supplement our capability.
ICT for business customers
As applications such as email and office productivity software are increasingly being networked, networks are increasingly seen as vital to productivity and competitive advantage.
ICT
revenues for the 2004 financial year were £2.6 billion, a rise of 19% on
the 2003 financial year, itself a rise of 8% on the previous year. We aim to
deliver ICT solutions to large business customers and other organisations (particularly
in the public and government sectors), which give them the communications tools
they need for profitability and/or business improvement.
Our
larger or more complex and global customer contracts are delivered through or
managed by our BT Global Solutions and BT Syntegra businesses. BT Global Solutions’ portfolio
covers a number of key ICT-related areas including IP infrastructure, CRM, applications
and hosting, and outsourcing. BT Syntegra
offers business transformation and change management services and is a key player
in the global trading systems market. BT Global Solutions and BT Syntegra won
business worth more than £7 billion during
the 2004 financial year.
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The highest profile contracts in the year
were three NHS contracts which are expected to be worth more than £2.1
billion and form an integral part of the National Programme for Information
Technology in the NHS. These contracts represent some of the largest
BT has ever won. |
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worth up to £620 million over ten years is to design, deliver and
manage a national patient record database and transactional messaging
service
for the NHS Care Records Service. This will provide all 50 million NHS
patients in England with an individual electronic care record and connect
more than 30,000 GPs and 270 acute community and
mental health NHS trusts in a single, secure national system. |
A second
contract, expected to be worth up to £996 million over ten years,
is to design, deliver and operate integrated local patient record applications
and systems for the whole of the London care community.
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| The third,
worth an estimated £533 million over seven years, is to procure,
integrate and manage high-speed, broadband networking services for the
New National Network for the
NHS. |
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Capgemini UK chose BT under a ten-year
sub-contract with a total sales order value of approximately £364
million as the telecommunication and WAN supplier for service delivery
to the Inland Revenue. |
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Other significant wins included a six-year
contract with ITV to create a new multimedia network and a five-year
deal with Alliance & Leicester worth £10.5 million to upgrade
its existing network infrastructure to IP. |
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In February 2004, we launched BT Applications
Assured Infrastructure (AAI), designed to help organisations understand
and master the complex interactions that occur within their communications
infrastructure – from desktop to data centre. With AAI, it becomes
possible to guarantee that the performance of our customers’ ICT
systems supports their business priorities and enhances their efficiency.
This new proposition combines BT’s extensive experience in the provision
of corporate data networks and hosting with our professional services
capability. |
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In the first quarter of 2004, BT became
the first UK-based company to introduce Siebel CRM OnDemand to businesses
in the UK, enabling SMEs and divisions of larger businesses to organise,
manage and streamline their sales, marketing and customer service activity
through a hosted environment. Customers can access the service either
as an integrated part of BT’s existing Siebel-based Contract Central
CRM portfolio, which provides a full multimedia contact centre solution,
or as a stand-alone CRM application. |
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In May 2004, BT and HP announced
plans to develop a strategic alliance to address mutual growth opportunities
jointly in the global ICT marketplace. As a first step, we have signed
managed service agreements with a combined value of US$1.5 billion over
the next seven years. Under these agreements, HP will manage BT’s
mid-range and desktop ICT infrastructure in the UK, and BT will manage
HP’s voice and data network and product support call centres in
Europe, the Middle East and Africa. |
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| ICT for consumers |
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Initiatives under the ‘‘Home
of Possibilities’’ programme aim to bring the benefits of broadband
into the home. BT Home Networking enables customers to connect a number
of PCs to broadband simultaneously, without wires. And in December 2003,
we introduced a broadband-enabled entertainment service, in partnership
with Phillips, which enables customers to stream online radio stations
and download music to any part of the house – wirelessly. |
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BT Home Computing is a leading provider
of computing technology in line with the Government’s Home Computing
Initiative legislation, which enables companies to provide employees
with the use of computers at rates significantly below high street prices. |
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ICT for wholesale customers
To further our growth strategy,
we aim to be the network ICT supplier and sales channel of choice, serving
major
corporate and government users, and to serve SME and consumer end-users,
building on our existing
intermediate and broadband portfolio. |
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We signed wholesale ICT deals including
a contract, estimated at £5.5 million, to provide Fibernet, the
bespoke network service provider, with a fully managed voice network
and a managed services contract with Intelliplus Group, a subsidiary
of Eckoh Technologies. |
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