Group
revenue – customer segment
|
Customer segment |
Source of revenue |
| Major corporate |
BT Global Services’
major corporate customers |
| Business |
BT Retail’s
SME customers |
| Consumer |
BT Retail’s
consumer customers |
| Wholesale/carrier |
Openreach’s
external customers, BT Wholesale’s
external customers and BT Global Services’
global carrier customers |
|
|
We also analyse our revenue by
customer segment. The table above indicates the source of revenue
for each of the customer segments and how this relates to the different
lines of business.
| |
2008 |
|
2007
|
a
|
2006
|
a
|
|
|
£m |
|
£m |
|
£m |
|
| Revenue
by customer segment |
|
|
|
|
|
|
| Major
corporate |
7,573 |
|
7,089
|
|
6,725
|
|
| Business |
2,590 |
|
2,456
|
|
2,430
|
|
| Consumer |
5,071 |
|
5,124
|
|
5,296
|
|
| Wholesale/carrier |
5,442 |
|
5,537
|
|
5,045
|
|
| Other |
28 |
|
17
|
|
18
|
|
|
|
|
|
|
|
|
| Group
total |
20,704 |
|
20,223
|
|
19,514
|
|
|
|
|
|
|
|
|
| a
Restated for customer
account transfers. |
| 2008 revenue by customer
segment |
|
|
|
|
|
|
|
|
| (%) |
|
|
|
|
|
|
|
|
 |
|
 |
Major corporate
|
|
|
|
|
|
 |
Business |
 |
Consumer |
 |
Wholesale/carrier |
| |
|
| |
|
Major corporate
In 2008, revenue from our major
corporate customers increased by 7% to £7,573 million (2007:
£7,089 million, 2006: £6,725 million), compared with an
increase of 5% in 2007. The increase in 2008 resulted from growth
in both new wave revenue (10%) and traditional revenues (2%). New
wave revenue represented 64% of all major corporate revenue in 2008,
compared with 62% in 2007. Our BT Global Services line of business,
which serves major corporate customers, achieved total contract wins
of £8.0 billion in 2008 (2007: £9.3 billion, 2006: £8.9
billion).
Business
Revenue from our business customers
increased by 5% to £2,590 million in 2008 (2007: £2,456
million, 2006: £2,430 million), compared with growth of 1% in
2007. The improvement is the result of strong growth in the networked
IT services, broadband and mobility markets through new wave initiatives
that offer our customers simple and complete solutions. The acquisition
and integration of Basilica and Lynx Technology enhanced our capabilities
in the unified communications field.
Consumer
Revenue from our consumer customers
decreased by 1% to £5,071 million in 2008 (2007: £5,124
million, 2006: £5,296 million), compared with a decline of 3%
in 2007. Revenue from new wave services increased by 21% to £1,041
million, driven primarily by growth in broadband. Residential broadband
connections increased by 21% to 3.3 million at 31 March 2008. Traditional
revenue declined by 6% in the year, reflecting the impact of broadband
substitution and call package price reductions. At 31 March 2008 we
had 15 million call package customers (2007: 16 million). The proportion
of our consumer revenue under contract was 70% in 2008, compared to
68% in 2007 and 67% in 2006.
The
12 month rolling average revenue per customer household (net of mobile
termination charges) was £274 in 2008 (2007: £262, 2006:
£251), an increase of 5% in the year, compared with 4% in 2007.
Wholesale and
carrier
Revenue from our wholesale and
carrier customers declined by 2% to £5,442 million in 2008 (2007:
£5,537 million, 2006: £5,045 million), as a result of anticipated
volume and price reductions on broadband and the reduction in low
margin transit and premium rate services volumes, which were only
partially offset by migrations to local loop unbundling (LLU) arrangements.
In 2007, the growth in wholesale and carrier revenue was driven by
increases in LLU and wholesale line rental (WLR) revenue.
In
the UK, we had 12.7 million wholesale broadband DSL and LLU connections,
including 4.3 million LLU lines, at 31 March 2008, an increase of
1.9 million connections in the year.
2008 revenue growth
by customer segment
(%) |
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Major corporate |
| |
|
Business |
| |
|
Consumer |
| |
|
Wholesale/carrier |
| |
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