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With almost 30 million customers, and more than 620 stores on the high street, we're the largest provider of Consumer mobile and fixed broadband communications services in the UK.

Our three brands – BT, EE and Plusnet – connect customers to information, entertainment, and friends and family, at home and on the move.

We buy access to fixed-line and broadband infrastructure from Openreach, and we use EE's mobile network to provide mobile phone services.

The three brands are tailored so that between them they serve the whole of the UK. All three provide home phone, broadband, TV and mobile services.

“We're beginning our journey to create one converged, smart network built on our world-leading fixed and mobile networks – going beyond 4G, 5G, Wi-Fi and ultrafast broadband to seamlessly connect our customers wherever they are to the things that matter most to them.”

Marc Allera

CEO, Consumer


The Consumer division of BT sells products and services from BT, EE and Plusnet. We offer a wide range of devices – including mobile phones, WiFi extenders and even baby monitors – via high street retailers and our website.

Our 4G mobile network covers more than 90% of the UK, and our broadband (copper and fibre) products are available to more than 99% of UK premises. Anyone with fast enough BT broadband can get BT TV, and we also offer access to exclusive sporting action from BT Sport.

Sustainability is important to us. We work closely with suppliers to make our business and products as sustainable as possible, from the first link in the supply chain through to our customers.

We also sell services to commercial premises like pubs and hotels, so they can get BT Sport or BT Wifi.

We employ around 9,000 people full-time. Roughly 6,500 of these directly help customers in our contact centres.

Want to know more about each brand? Have a look at our websites.





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Marc Allera


Marc was appointed CEO, Consumer in September 2017. Prior to that he was EE CEO, having formerly held the role of chief commercial officer for EE from 2011 to 2015.

Before EE, Marc held senior positions at Three UK, and Sega UK and Europe.

Consumer business structure

Marc Allera
Andy Baker
CEO Plusnet
Andy Haworth
MD Sport Commercial
Anna Capitanio
HR Director
Ash Roots
MD Digital
Cindy Varga
MD Strategy & Transformation
Ettienne Brandt
MD Commercial
Mat Sears
Director of Corporate Affairs
Nathalie Vafiadis
Nick Lane
MD Service
Pete Oliver
MD Marketing
Russell Johnstone
General Counsel
Simon Green
Head of BT Sport
Stephen Harris